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Sensitive Skin and Clean Beauty: Why Natural Might be Better for You

by Resource SG 08 Nov 2023

Have you ever worn a fragrance, only to develop an angry rash? Or tried a new moisturiser that left your skin irritated? If the answer's 'yes', you're likely one of the many individuals with sensitive skin. In today's vibrant beauty cosmos, a voice is steadily rising above the din - the call of "Clean Beauty." With brands like Murshmallow leading the charge, let's navigate the lush terrain of clean beauty and uncover its magnetic pull, especially for the sensitive-skinned among us. 

Understanding Sensitive Skin and Clean Beauty

Sensitive skin is like that moody raincloud; unpredictable and often reacting when least expected. Characterised by redness, itching, and sometimes even a burning sensation, this skin type is quick to declare its displeasure. From weather changes to certain fabrics and, notably, beauty products, the triggers can be varied.

Clean beauty, championed by brands like Murshmallow, isn't just a passing trend. It's a profound shift in how we approach skincare and beauty. It stands tall on principles of transparency, sustainability, and the genuine goodness of nature. While "organic" and "natural" often grace our product labels, clean beauty takes it a notch higher, promising formulations devoid of harmful chemicals.

Browse our wide range of Murshmallow clean beauty products!

Chemicals vs. Natural Ingredients

While many beauty products gleam with promises, their labels often read like advanced chemistry lessons. These chemicals, although effective, often come with the caveat of potential irritation, especially for sensitive souls. On the other hand, nature, in its purest form, has always been a gentle nurturer. The cool embrace of aloe vera or the soothing touch of chamomile is often what sensitive skin yearns for.

Curious about gentle skincare? See what Murshmallow has to offer.

The Benefits of Natural Ingredients for Sensitive Skin

Mother Nature, in her wisdom, has bestowed us with ingredients that soothe and heal. Chamomile, for instance, reduces skin redness. Aloe Vera, the 'burn plant', is perfect for calming angry patches, while oatmeal acts as a gentle exfoliator for sensitive skin. These natural wonders, when incorporated in clean beauty products, offer solace to inflamed skin.

Remember the last time you tried reading a beauty product label and felt like you were deciphering a foreign script? The clean beauty movement seeks to change this. By emphasizing transparency, brands let you know exactly what you're applying, granting you the power to choose only what resonates with your skin's needs.

Tips for Transitioning to Clean Beauty for Sensitive Skin

If you're nodding along, eager to venture into the realm of clean beauty, here's a gentle start:

Patch Test: Always test a product on a small patch of skin before full application.

Read Labels: Knowledge is power. Familiarise yourself with common natural ingredients.

Seek Recommendations: There's a vast community out there. Engage, ask, and find brands that others with sensitive skin vouch for.

Nourish your skin naturally with Murshmallow.

The Historical Context of Clean Beauty

Going back in time, our ancestors relied on the raw, unfiltered goodness of nature for their beauty needs. From Cleopatra's famous milk baths to ancient Ayurvedic skincare routines using turmeric and sandalwood, the past shows a clear inclination towards natural, clean beauty. 

It's intriguing to note that the global shift towards clean beauty is not a novel trend but a return to ancestral practices. Today, as we wade through the myriad of products available, understanding this historical context can act as a compass, guiding us back to nature's lap.

The Environmental Impact of Clean Beauty

Beyond the direct benefits to our skin, there's a larger, more profound dimension to the clean beauty movement – its environmental impact. Traditional beauty products often contain microplastics, synthetic chemicals, and other pollutants that, when washed off, can harm aquatic ecosystems. 

Furthermore, the non-biodegradable packaging of many cosmetics ends up swelling landfills. Clean beauty brands, however, are more likely to prioritise eco-friendly packaging, and their natural ingredients degrade without leaving harmful residues. Thus, opting for clean beauty is not just a personal choice but a step towards a sustainable, healthier planet.


The allure of clean beauty, epitomised by brands like Murshmallow, resonates deeply in today's beauty landscape. The siren call of clean beauty is clear and inviting, promising not just enhanced beauty but also skin health, especially for those with sensitive needs. As we stand at this cusp, it's essential to make informed, conscious choices, always prioritising the well-being of our skin. It’s necessary to be aware of the ingredients used in our products and be willing to investigate and research them. Also, opt for products that are free of parabens, phthalates, and other known toxins. Finally, it's important to remember that beauty should be about more than just the products we use.

You may also find the following blog interesting - Clean Beauty Myths Busted: Separating Fact from Fiction

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